I think I was 4 or 5 when my mom asked me if there was something special I wanted for my birthday that year. In fact there was. I had been eyeing the Mac'n Cheese sleeping bag offered on the back of specially marked boxes for sometime. My mom double and triple checked that a Mac'n Cheese sleeping bag was what I really wanted. She made sure that I knew that if she ordered it, that I couldn't change my mind and get a toy later on, etc. But I was positive - I really wanted that Mac'n Cheese sleeping bag. The sleeping bag looked just like the blue box with orange food on it.
She ordered it and I had to wait for the longest 6-8 weeks of my life in anticipation of its arrival. It finally came and I slept in it immediately and for the next few days, I would not sleep anywhere except in my new sleeping bag on the floor of my room. I remember some adult - probably my mom - commenting on how thin and flimsy it was, but to me it was heaven. I was sleeping inside a giant box of Kraft Mac'n Cheese. :)